September 1, 2017
By Rachel Ho
NEW YORK— Amagi, a leader in cloud-managed playout services and targeted advertising for TV and OTT announced that celebrity master chef Sanjeev Kapoor-promoted food and lifestyle channel, Food Food, has deployed Amagi’s CLOUDPORT edge playout platform to launch its new international feed.
“Since we launched in 2011, Food Food channel has been building an enviable viewership, not only in India, but also across the U.S., Canada, UAE, Qatar, and Mauritius,” said Sanjeev Kapoor, co-founder and director, Food Food. “However, till now, we had been broadcasting a common feed to all our markets of operations. Owing to popular demand for our programming, creating dedicated international feeds was a natural step in consolidating our position as a food and lifestyle channel of choice.”