June 3, 2015
By Rechelle Tangcangco
China is driving the economics of the industry where all Asian countries are either fully producing or co-producing in China. Meanwhile, countries like Thailand drive a thriving local content industry as they have great homegrown talent that churns out good quality films that can appeal to other Asian countries despite the language differences beating Hollywood films in countries like Laos and Cambodia. The main challenge is always distribution and marketing of Asian films vs Hollywood, which has a whole infrastructure put into place.