April 8, 2013
By Kelvin Ong
4K 4K OLED panels 4k oled sony 4K production beyond definition Beyond definition sony nab broadcast Chris Grey sony F65 CineAlta camera General Manager Broadcast & Content Creation Solutions Professional Solutions Company Sony Corporation HD technologies NAB 2013 nab 2013 4k nab show 4k oled panel PMW-F5 CineAlta 4K PMW-F55 Sony sony 4k sony 4k production sony 4k technology sony ban 2013 beyond definition sony broadcast technology sony live broadcast sony live production sony NAB sony nab las vegas sony nab show Sony NAB show 2013 sony sports production XAVC-based production
Asia Pacific – At NAB 2013, Sony is exhibiting an array of innovative technologies, from its full line of HD technologies to new solutions for HD and 4K, and professional production at all levels. Sony’s theme for NAB 2013 – “Beyond Definition”, illustrates how Sony is driving innovation with the development of diverse and new solutions for high-resolution content creation, far beyond HD, in broadcast as well as a range of markets.
“We’re no longer defined by hardware or software, codecs or resolution,” said Chris Grey, General Manager, Broadcast & Content Creation Solutions, Professional Solutions Company (PSAP), Sony Corporation of Hong Kong Limited. “We’re also moving beyond broadcast to many other markets that require the highest-quality video, like education, corporate, and houses of worship. And we’ve moved beyond the actual hardware to deliver full-scale solutions for content production, enterprise workflow and media asset management.”