April 1, 2012
Los Angeles – The Independent Film & Television Alliance (IFTA)
recently praised the U.S.-Chinese Film Agreement, which will offer
unprecedented opportunities for the U.S. Independent fi lm industry in China.
China has agreed that licensing arrangements should be negotiated on commercial terms comparable with other markets proportional in size. Additionally, the pact encompasses key provisions that are considered standard practice elsewhere, including audit rights, approval of sub-licenses, consultation on marketing campaigns and the ability to designate a choice
of law when disputes arise.