February 20, 2012
By Melody Uy
Los Angeles – The Independent Film & Television Alliance (IFTA) praised the U.S.-Chinese Film Agreement, which will offer unprecedented opportunities for the U.S. Independent film industry in China.
China has agreed that licensing arrangements should be negotiated on commercial terms comparable with other markets proportional in size. Additionally, the pact encompasses key provisions that are considered standard practice elsewhere, including audit rights, approval of sub-licenses, consultation on marketing campaigns and the ability to designate a choice of law when disputes arise.